Position:  Customer Experience Director
Location:  Minneapolis, MN
Job Id:  1502
# of Openings:  1

Customer Experience Director - Minneapolis, Minnesota
Tilray Inc. (NASDAQ:TLRY) is a global pioneer in the research, cultivation, production and distribution of cannabis currently serving patients and consumers in thirteen countries spanning five continents. Tilray operates state-of-the-art cannabis facilities in Canada and Portugal and teams in the U.S., Australia & New Zealand, Europe and Latin America. Tilray is pioneering the future of the industry globally by forging industry-disruptive partnerships and building a robust house of brands.
Manitoba Harvest, the world’s largest hemp foods company, offers a portfolio of hemp foods and CBD wellness products to consumers across North America. Our mission is to inspire a better way, a better life & a better world – and it’s up to us to sow these seeds of change. Our mission is to transform consumer health through the power of hemp foods.
If you have what it takes, you’ll be joining a worldwide network of innovative, passionate individuals on a revolutionary mission to pioneer the future of cannabis globally and establish Tilray as the world’s most trusted and valuable cannabis brand.
The Customer Experience Director oversees the US Sales street team, including the education team, the territory sales team and the CBD inside sales team.  This position pulls together the many facets of the sales process to ensure retail execution and customer satisfaction.  Ultimately, you are the link between the key account sales teams and the educator/street team to support retailer initiatives.  You are also responsible for overseeing our broker partnership and ensuring that all goals, strategies and opportunities are communicated, supported and tracked accordingly.  This role thrives on driving sales/business development, building strong relationships, systems creation and management and team engagement.  This is a dynamic position requiring the ability to focus on ongoing goals, objectives and management of the details associated with day to day retail sales overall and business development.  You will work closely with the Director of Sales, your direct reports, the Conventional Director, the VP of Sales for Natural and the natural and conventional account managers/regional sales managers. As a Customer Experience Director, you will be part of a highly engaged, high performing, collaborative and fun sales team. We pride ourselves on having strong ethics and a great sense of responsibility to each other.
  • Liaison between sales teams (and the retailers they call on) and the street & educator teams that support the retail initiatives.
  • Establish KPI’s and reporting methods for street team to ensure objectives and goals are clear and are being met.
  • Grow sales volume and brand penetration for Manitoba Harvest products in designated retailers by supporting key account programs (set up by the sales team) and by overseeing independent retailer initiatives, including distribution gains, promotional planning/events and general store support (i.e. swag, merchandising needs, etc.) .
  • Coordinate merchandising needs (displays, marketing materials, social media content, swag, etc.) for retailer events, promotional programs/events, demo events, etc.
  • Create and oversee systems and processes that seamlessly connect the different teams you will be managing and supporting.
  • Develop, implement and track the plan for our broker partner based on established revenue goals and company objectives.
  • Regular meetings (as business demands) with our broker partner. 
  • Manage broker contract.
  • Oversee store takeover events to ensure all parties are aligned, timelines are adhered to and goals are met.
  • Budgeting for our full portfolio of brands and products at all independent accounts that are covered by the Territory Sales Representative and inside sales teams.
  • Communicate results from all distributor meetings and/or dialog to the appropriate sales teams/member regarding issues, successes or other relevant information.
  • Attend takeover events, trade shows and team meetings as needed.
  • Meet or exceed all departmental deadlines.
  • Develop demand forecasts by region/channel and provide weekly and quarterly sales updates to Sales Director and Sales Leadership Team    
  • Other duties as assigned by the organization
  • Must want to make a meaningful difference in people lives through the transforming power of Hemp!
  • Entrepreneurial Sales/Distributor Manager with at least 5 years of Business natural/specialty Distributor/Sales experience, with a keen focus on development and expansion of territories and distribution channels.  
  • Experience at having successfully developed and expanded retail and distribution in CPG/Food & Beverage.  
  • Ability to collaborate and think entrepreneurially  
  • Must understand the trends within your responsibilities; including who the competitors are, competitive pricing, and market trends.
  • Recognized ability to successfully grow sales revenue and strong customer satisfaction that align with the company’s goals, aspirations and strategies. 
  • Ability to create and manage forecast, budget and sale plan for assigned accounts in an expanding market.
  • Ability to organize, prioritize, and thrive in an extremely fast-paced and ambiguous environment that requires flexibility, adaptability and being scrappy. 
  • Excellent written and verbal communication and presentation skills with the ability to influence, negotiate and close business in meetings. 
  • Skilled in MS Office (Outlook, Excel, Powerpoint, and Word) 
  • BS/BA required.
  • Travel is required throughout your designated territory up to 30%.
Tilray/Manitoba Harvest welcomes applications from all qualified individuals and is committed to employment equity and diversity in the workplace.

Accommodations are available for applicants with disabilities throughout the recruitment process. If you require accommodations for interviews or other meetings, please advise when submitting your application.
Please note that Tilray/Manitoba Harvest does not authorize, engage, or sponsor any consultants, agencies or organizations that seek certain personal or financial information from you (e.g. passwords, login ids, credit card information). Tilray/Manitoba Harvest does not charge any application, processing or onboarding fee at any stage of the recruitment or hiring process. 
When replying to emails, please ensure the sender name and email address match exactly.  Please also ensure the Reply-To address matches the sending address exactly. If you are concerned about the authenticity of an email, letter, or call purportedly from, for, or on behalf of High Park, please send an email inquiry to infosec@tilray.com

Apply for this Position
Go back to the job list